James McKinven
Founder of PodPanda.co
Appears in 225 Episodes
Why AI should drive growth, not just efficiency – Najoh Tita-Reid
Najoh Tita-Reid, former Chief Growth Officer at Mars Petcare, joins us to discuss why she made the unusual decision to step away from one of the biggest roles in marke...
How creativity transformed Australia’s No.1 Telecom’s brand - Brent Smart
Brent Smart is one of the most respected marketers in the world. After spending more than 20 years in advertising, he made the rare move from agency life to become CMO...
Why your brand can't afford to be boring - Rebecca Darley, Vodafone Australia
Bec Darley, CMO of Vodafone Australia, joins us to discuss what it really takes to grow a challenger brand in one of the world's toughest telecoms markets. From compet...
20 years of challenger brand lessons with Auto & General CMO, Jonathan Kerr
Jonathan Kerr, CMO of Auto & General, joins us to explore how one of Australia's most successful challenger brands has built sustained growth by combining strong marke...
How YouTube built the creator economy and how brands are still missing out - Pedro Pina, YouTube
Pedro Pina, VP of YouTube for Europe, the Middle East and Africa, joins us to explore how YouTube helped create the creator economy and why so many brands are still fa...
The creative revolution inside the worlds most dull category - Novartis CMO, Gail Horwood
Novartis CMO Gail Horwood joins Janet Balis, Managing Director & Senior Partner at BCG, to explore how one of the world's largest pharmaceutical companies is redefinin...
Why creativity matters more than ever in the age of AI - Adobe CMO, Lara Balazs
Lara Balazs, CMO of Adobe, joins us to discuss what it takes to lead one of the world's most influential creative brands through a period of enormous change. From Adob...
OpenAI on what every CMO needs to know about AI with BCG
In this episode, Mark Abraham, Managing Director and Senior Partner at BCG, joins Elke Karskens, Head of International Marketing at OpenAI to explore how AI is already...
Byron Sharp vs Mark Ritson - 5 big marketing truths we agree on
For years, Mark Ritson and Byron Sharp have been two of the most influential and most opinionated voices in marketing. They've challenged each other's ideas, debated s...
The Google approach to marketing in the age of AI (with Google and BCG)
In this episode, Josh Spanier from Google and Lauren Wiener from BCG join us to discuss how AI is transforming marketing, organisations, and the role of the CMO. From ...
The Startling Power of Surprise with Adam Morgan
Adam Morgan, founder of eatbigfish and co-creator of The Cost of Dull, joins us to explore why surprise is one of the most powerful tools available to marketers. Drawi...
The real 4 P's of the CMO with Susan O'Brien (Just Eat)
Suso O'Brien, former CMO of Just Eat, joins us to discuss what the role of the modern CMO really looks like. Drawing on her experience helping scale Just Eat and the f...
The power of incredible customer experience - Jamie Domenici, Klaviyo
Jamie Domenici, CMO of Klaviyo, joins us to discuss why customer experience has become one of the most powerful drivers of growth. Drawing on lessons from nearly a dec...
Why brave creativity means business results according to GUT co-founder Anselmo Ramos
Anselmo Ramos is one of the most respected creatives in advertising and the co-founder of GUT, the agency behind some of the world's most talked-about campaigns. Built...
Greg Hahn on why the biggest risk you can take is to be ignorable
Greg Hahn returns to the podcast to discuss the philosophy that has made Mischief one of the most talked-about agencies in the world. From Tubi's famous Super Bowl int...
How Chili’s used creativity, culture and customer experience to create one of the greatest turnaround success stories - George Felix
George Felix, CMO of Chili’s, joins us to tell the story behind one of the most impressive brand turnarounds of recent years. From iconic menu items like chips and sal...
Tom Goodwin and Rory Sutherland Fix Marketing (Part 2)
Rory Sutherland and Tom Goodwin return for part two of our wide-ranging conversation on the future of marketing, creativity, and business. From driverless cars and Sil...
Rory Sutherland and Tom Goodwin Fix Marketing (Part 1)
Two of our most popular guests return for a conversation on what’s gone wrong in modern marketing and how to fix it. Rory Sutherland and Tom Goodwin tackle everything ...
How to manage a crisis with ex United Airlines Chief of Comms, Jim Olson
Jim Olson has spent his career helping businesses navigate moments of intense pressure from corporate crises to deeply personal challenges, running comms at United Air...
Marketing lessons from 20 years at Google - Dan Taylor
Dan Taylor has spent over two decades at Google, helping shape how brands grow through search, media, and technology. Today, he leads global advertising at one of the ...